OK, so he won, but what's the turnout?

Tonight and early tomorrow I team up with a few expat Americans and Amero-manic Swedes to talk politics, drink American beer and wait for the results.

I hope Obama will win, I think he will, but one of the things I'm most interesting in finding out is what effect this long, dollar-drenched, ingeniously organised, media-hyped, social media-driven campaign has on voter turnout.

Young people? Poor people? Minorities? And, depending on what numbers we will see tomorrow - 50 %, 60 %, 70 % - I have a few recommendations for European political parties. Even if turnout is generally higher than in U.S. elections (in the Swedish parliamentary election in 2006 it was 82 %) there is always a danger in letting voters become disinterested.

Especially the Obama campaign, whith its caleidoskopic array of techniques for organising volunteers and contacting voters, will serve as a source of inspiration.

I'll get back to you on that. For now, an interesting way of self-promotion: